Disney Angles for Cash, Loyalty†

New Web Portal Is Aimed at Bringing in Subscriber Fees, Holding On to Fans

Wall Street Journal, March 11, 2009 — Walt Disney Co. moved to bolster its online business by introducing a new Web portal it hopes will attract paying subscribers and encourage fan loyalty.

The new venture, called D23, will allow subscribers who pay a roughly $75 annual fee full access to a range of Disney news, online entertainment and other features. Part of the Web site will be available to the public free of charge.

MTV Plants Its Flag in the Digital World

Fast Company, October 13, 2008 — MTV famously missed its chance to buy MySpace. Now the network's president, Van Toffler, is investing in dozens of digital media projects — and one might soon be a billion-dollar business.

Everyone hates ComScore

As the de facto measuring authority of online audiences, tiny ComScore punches above its weight - and earns some serious coin

FORTUNE, September 26, 2008 — Last winter, when Google lost a third of its market value, analysts blamed a small web-research company based in Reston, Va., called ComScore. The firm had issued a report that said Google's domestic paid clicks - the number of times people click on an ad - had flattened. Analysts initially went berserk. Oh, my God! they gasped (we're paraphrasing here). Google's ad business is tanking!

Charles Schwab Reaches Out To Gen X With Resourceful Site

MediaPost Publications, April 29, 2008 — Fifteen years ago, members of Gen X were perceived as slackers stuck in dead-end McJobs with a cynical view of the future. Of course, time marches on, and now they are pursuing careers, having children and thinking about retirement... says Ilkay Can, director of acquisition for Charles Schwab. "They know they want to focus on their finances, and they know they need to get started saving--they just need a little help."