Marketing Factoids

  • Nearly six out of 10 Americans who use social media interact with companies on social media Websites source ›
  • 85% of social media users thought companies should interact with their consumers through social media, at least when needed source ›
  • Nearly four out of 10 online merchants surveyed used social networks source ›
  • more factoids ›

Articles tagged with Services:

You can also browse all topic tags.


JAN 5

Put Buyers First? What a Concept

New York Times, January 5, 2008 — My Christmas story — the one I’ve been telling and retelling these last 10 days — began on Friday, Dec. 21. It was early in the morning, and I had awoken with the sudden, sinking realization that a present I had bought for one of my sons hadn’t yet arrived.

Comments: none yet — add yours
DEC 2007

Billion Dollar Innovation

A Finnish study profiled twelve U.S. companies to give insight on how successfully applied service innovation can bring in the big bucks

BusinessWeek, December 7, 2007 — Some months ago, I got a call from Peter Westersträhle, science and technology attaché at the Embassy of Finland in the U.S., explaining that his country wanted to become one of the most competitive service economies. Tekes, the Finnish Funding Agency for Technology & Innovation, and both the thought leader and first mover in the development of European service innovation policy, had established in March, 2006, a €100 million initiative, "Serve," to study and support service innovation. Tekes is now busy sponsoring research, funding projects, and fostering collaborations among business, government, and academia around the world in order to support innovation in Finnish service industries.

Working closely with Tekes staff, our assignment was to... continue reading

Category: Innovation
Comments: none yet — add yours
JUL 2007

No, the CEO Isn't Sir Richard Branson

Virgin Atlantic's Ridgway Balances Profit, Innovation and Keeps the Planes on Time

Wall Street Journal, July 30, 2007 — Sir Richard Branson is the founder, chairman and brash public face of British carrier Virgin Atlantic Airways Ltd. But Chief Executive Steve Ridgway is the one who quietly keeps the airline running.

From Virgin's founding in 1984 with a promise to be a different kind of airline, it has grown into one of the world's most unusual carriers. It flies only long routes and offers more amenities than most rivals. Its "Upper Class" premium cabin — a blend of first- and business-class — grabs attention with innovations like inflight manicures and complimentary limo rides to and from airports.

Category: Innovation
Comments: none yet — add yours
JUN 2007

Amazon Offer: Its Gigabytes Now for Sale

Wall Street Journal, June 27, 2007 — Amazon.com Inc. is known as a place to buy books, gadgets and shoes. But in business circles, it's gaining fame as a place to buy digital storage and computing power.

In the last year, the e-commerce company has begun renting out space in its enormous computer network to other companies

Category: Innovation
Comments: none yet — add yours

† Access to articles with this symbol may require a subscription.