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JUL 28

Former Employees of Google Prepare Rival Search Engine

New York Times, July 28, 2008 — In her two years at Google, Anna Patterson helped design and build some of the pillars of the company’s search engine, including its large index of Web pages and some of the formulas it uses for ranking search results.

Now, along with her husband, Tom Costello, and a few other Google alumni, she is trying to upstage her former employer.

On Monday, their company, Cuil, is unveiling a search engine that they promise will be more comprehensive than Google’s and that they hope will give its users more relevant results.

Category: New Media Marketing
Tags: Cuil, Search, Search Marketing
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