Marketing Factoids

  • Consumers ages 18 to 27 say they use the Internet nearly 13 hours a week, compared to viewing 10 hours of TV source ›
  • Online searches for the word "coupons" is up about 50% over the past 12 months source ›
  • 8% of those who are over the age of 65 use SMS, and 4% subscribe to social networks source ›
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JUL 11

10 Web 2.0 Ideas that Failed

Fast Company, July 11, 2008 — The Web is an extremely fickle place. A Web service can be hot today, and dead in the water tomorrow. While there's no true science for determining exactly what makes one stick while another languishes, there's a lot to be learned after one fails. Considering a startup? Here are 10 recent failures to add to your case studies.

Category: New Media Marketing
Tags: MingleNow, MyKinda, Windows Live Expo, brand blunders
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