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FEB 17

A Fashionable Lift for the Everywoman

New York Times, February 17, 2009 — AT Liz Claiborne, the apparel company that is struggling to endure a shutdown in consumer spending, executives have their own stimulus plan.

Call it Isaac Mizrahi.

Mr. Mizrahi — whose fashions for Target were so popular he helped the discount chain become synonymous with chic design — was poached by Liz Claiborne last year to overhaul its aging brand.

Category: Brand
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