Marketing Factoids

• Consumers ages 18 to 27 say they use the Internet nearly 13 hours a week, compared to viewing 10 hours of TV source ›
• Online searches for the word "coupons" is up about 50% over the past 12 months source ›
• 8% of those who are over the age of 65 use SMS, and 4% subscribe to social networks source ›
• more factoids ›

From Prophet

Prophet's 2008 Best Practices Study: The Making of World-Class Innovators ›

Prophet's State of Marketing Survey: The Effectiveness Imperative ›