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Marketing Factoids
- Unaided ad awareness for podcasts was an impressive 68% on average (compared with industry benchmarks of 21% for streaming video and 10% for television) source ›
- Nearly 80%of consumers trust the recommendations of family, friends, and bloggers more than they do traditional advertising. source ›
- 25% of cellular phone users with mobile internet access now use their devices to buy goods and services online with a credit card source ›
- more factoids ›
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