Marketing Factoids

  • Music sales in the United States will decline to $9.2 billion in 2013, from $10.1 billion this year. source ›
  • Acquiring a new customer costs about five to seven times as much as maintaining a profitable relationship with an existing customer source ›
  • Consumers ages 18 to 27 say they use the Internet nearly 13 hours a week, compared to viewing 10 hours of TV source ›
  • more factoids ›
JUL 2007

Second Life Losing Lock on Virtual-Site Marketing†

As Users and Brands Head to Startups, Giant in Space Starts to Seem Outdated

Advertising Age, July 11, 2007 — If you want to take your brand virtual, you don't need to get a Second Life. In fact, the virtual world, along with some other social-networking sites, is already starting to seem a little old-fashioned

Category: New Media Marketing
Tags: Second Life, Virtual World

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