Marketing Factoids

  • Music sales in the United States will decline to $9.2 billion in 2013, from $10.1 billion this year. source ›
  • Acquiring a new customer costs about five to seven times as much as maintaining a profitable relationship with an existing customer source ›
  • Consumers ages 18 to 27 say they use the Internet nearly 13 hours a week, compared to viewing 10 hours of TV source ›
  • more factoids ›
JUN 2007

Vacuum leader Dyson sets sights on hand dryer market

USA Today, June 17, 2007 — Dyson is about to enter rare air. Not satisfied with its wild success in turning the mundane vacuum cleaner into a high-tech, high-style, high-priced device, Dyson on Monday will announce plans to try to do the same in the USA with commercial hand dryers. Next month, the upstart British company whose vacuums costing up to $599 quickly became top-sellers in the USA, will roll out the $1,400 Dyson Airblade hand dryer.

Category: Innovation
Tags: Dyson, New Products

Add Your Comment

(required)
(required)



(to prevent comment spam)
 


Any HTML in your comment will be removed upon submission. All comments are moderated, and it may take up to 24 hours for your submission to be approved and published. The BackPocket editors reserve the right to edit or remove comments at any time and for any reason.

Subscribe to comments on this article