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JUN 2007

Ideas made here

The designers at Nottingham-Spirk take their inventions from scratch pad to store shelves. You probably own a few.

FORTUNE, June 11, 2007 — Nottingham and his partner, John Spirk, run Nottingham-Spirk, the most successful industrial-design firm you've probably never heard of. What they're doing on their frequent Wal-Mart reconnaissance missions, Spirk says, is "looking for what's not there."

Category: Innovation

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