Climb Aboard The Plane Of The Future

At a skunk works in Seattle, Boeing engineers look to Wal Mart, Disney and Starbucks for ideas.

Forbes, June 4, 2007 — At Boeing's Payload Concepts Center north of Seattle, engineers are studying techniques used by Starbucks , Disney , Cirque du Soleil and Wal-Mart for clues to make flying less of a chore.