Marketing Factoids

  • Music sales in the United States will decline to $9.2 billion in 2013, from $10.1 billion this year. source ›
  • Acquiring a new customer costs about five to seven times as much as maintaining a profitable relationship with an existing customer source ›
  • Consumers ages 18 to 27 say they use the Internet nearly 13 hours a week, compared to viewing 10 hours of TV source ›
  • more factoids ›
MAY 2007

Social Network Marketing, the Sky is the Limit

KenRadio, May 16, 2007 — Led by MySpace, social networking is a cultural phenomenon that is still developing a stable revenue model. Even so, it is estimated that in 2007 marketers will spend $900 million on advertising and marketing on social network sites in the US, mostly to create profile pages and sponsored promotions. Online social networking have become a cultural phenomenon over the past several year, sparking thousands of media stories, blog postings and television exposes.

Category: New Media Marketing
Tags: MySpace, Social Networking

Related Factoid

It is estimated that in 2007 marketers will spend $900 million on advertising and marketing on social network sites in the US

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