Marketing Factoids

  • The typical teen has 80 phone numbers and over 100 friend connections. source ›
  • Fewer than 10% of the London Financial Times Stock Exchange Index companies have marketing directors on their boards source ›
  • Of those people that recently made consumer electronics purchases in a store, 80 percent visited the store's website first. - Nielsen Online survey source ›
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JAN 2007

Branded Retailing: The Experience Is the Message

Brands meet real estate…really expensive real estate

Inside 1to1, January 11, 2007 — The New Yorker magazine usually reserves its critical coverage of openings for Broadway plays, art galleries, and Lincoln Center concerts. At the end of December however, the "Talk of the Town" turned to an opening of a different sort: retail.

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