Marketing Factoids

  • Of those people that recently made consumer electronics purchases in a store, 80 percent visited the store's website first. - Nielsen Online survey source ›
  • V users watch more TV than before (127 hrs, 15 min per month) and also spend 9 percent more time using the internet (26 hrs, 26 min per month) than they did last year source ›
  • Unaided ad awareness for podcasts was an impressive 68% on average (compared with industry benchmarks of 21% for streaming video and 10% for television) source ›
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NOV 2006

Hotels Train Employees to Think Fast

USA Today, November 29, 2006 — At a recent management-training session for Choice Hotels, trainer John Thompson had participants guess how many drops of water would fit on a nickel

Category: Customer Experience
Tags: Choice, Omni, Park Hyatt, Starwood, Employee Engagement

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