Marketing Factoids

  • Consumers ages 18 to 27 say they use the Internet nearly 13 hours a week, compared to viewing 10 hours of TV source ›
  • Online searches for the word "coupons" is up about 50% over the past 12 months source ›
  • 8% of those who are over the age of 65 use SMS, and 4% subscribe to social networks source ›
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NOV 2006

Charmin to New York: ‘Go in Style’

New York Times, November 15, 2006 — A rendering shows what a toilet paper will do to get noticed over the holiday season in New York. Twenty stalls will be available

Category: Marketing Strategy
Tags: Charmin, P&G, Marketing Tactic

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