Marketing Factoids

  • Nearly six out of 10 Americans who use social media interact with companies on social media Websites source ›
  • 85% of social media users thought companies should interact with their consumers through social media, at least when needed source ›
  • Nearly four out of 10 online merchants surveyed used social networks source ›
  • more factoids ›
OCT 2006

Magazines Safest Bet When It Comes to Advertising†

ROI Expert Rex Briggs Lays Out How Crucial Print Is to Media Mix

Advertising Age, October 23, 2006 — No topic is more top of mind for marketers than just what they are getting for their ad dollars. Does the money they spend with TV, internet and magazines actually result in brand awareness and sales?

Category: Marketing Strategy
Tags: Advertising, Metrics & Measurement

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