SEP
4
Starbucks Names PepsiCo Vet CMO†
Adweek, September 4, 2009 — Starbucks has appointed Annie Young-Scrivner global chief marketing officer. She starts the job later this month.
Young-Scrivner formerly served as CMO and vp of sales for Quaker Foods and Snacks, a unit of PepsiCo. Prior to that, she was chairman and region president of PepsiCo for Greater China, and oversaw various global brands, including Pepsi, Frito-Lay, Quaker, Tropicana and Gatorade.
Category: Marketing
