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Starbucks Names PepsiCo Vet CMO

Adweek, September 4, 2009 — Starbucks has appointed Annie Young-Scrivner global chief marketing officer. She starts the job later this month.

Young-Scrivner formerly served as CMO and vp of sales for Quaker Foods and Snacks, a unit of PepsiCo. Prior to that, she was chairman and region president of PepsiCo for Greater China, and oversaw various global brands, including Pepsi, Frito-Lay, Quaker, Tropicana and Gatorade.

Category: Marketing
Tags: Starbucks, CMO

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