Why People Won't Pay for Online News the Way They Pay for HBO†

Cable Offered Consumers a Better Product; What Are Newspapers Offering?

Advertising Age, May 13, 2008 — In The New York Times last Sunday, Frank Rich became the latest to argue that cable- and satellite-TV subscriptions should give hope to the newspaper industry, which has decided during this steep ad downturn that it wants to charge for some content it puts online.