MAR
30
Search for new slogan prompts anger and outrage as city hall looks to rebrand Calgary again in the m
Calgary Sun, March 30, 2009 — Calgary: It's Close to Banff.
If attracting tourists, workers and investors to Calgary really is the goal, why not call a spade a spade?
You'd avoid wasting piles of cash on a vague slogan, and you'd avoid the storm of controversy brewing at city hall over more pointless spending during an economic slump.
Category: Brand
