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JAN 26

Engineering Firm Charts Ties

Social-Mapping Method Helps MWH Uncover Gaps

Wall Street Journal, January 26, 2009 — To boost productivity at engineering firm MWH, executive Victor Gulas asks employees which colleagues they talk to, and whom they turn to for help. Then he draws a "map" of the connections, which reveals dark patches around employees who work closely with others and lighter areas where there's little interaction.

Mr. Gulas says the map shows communication gaps, information bottlenecks and underutilized employees. "It's making the invisible visible," he says.

Category: Marketing

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