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DEC 2006

Mistakes Were Made: What to Take Away From the High Profile Blunders of 2006

Wall Street Journal, December 28, 2006 — You didn't publically tell a botched joke about our troops in Iraq. You didn't drive drunk and then make anti-Semitic remarks to the police. You didn't come up with a scheme to put OJ Simpson on national TV to chat about murder techniques.

Category: Brand Blunders
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