Marketing Factoids

  • Music sales in the United States will decline to $9.2 billion in 2013, from $10.1 billion this year. source ›
  • Acquiring a new customer costs about five to seven times as much as maintaining a profitable relationship with an existing customer source ›
  • Consumers ages 18 to 27 say they use the Internet nearly 13 hours a week, compared to viewing 10 hours of TV source ›
  • more factoids ›
JUL 8

NPR opens the Kimono - Inside NPR

FastForward Blog, July 8, 2008 — One of the aspects that I love about NPR’s new morning Show Bryant Park is that the show shows you what is going on behind the scenes with their Twitter feed and a daily video showing what will be on the show the next day. BPP was tested in beta by allowing a lot of interaction - real time research.

Category: New Media Marketing
Tags: NPR, Blogs, social media

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