Marketing Factoids

  • Music sales in the United States will decline to $9.2 billion in 2013, from $10.1 billion this year. source ›
  • Acquiring a new customer costs about five to seven times as much as maintaining a profitable relationship with an existing customer source ›
  • Consumers ages 18 to 27 say they use the Internet nearly 13 hours a week, compared to viewing 10 hours of TV source ›
  • more factoids ›
MAR 17

Just in Case My Boss Asks Me During a Meeting, What Exactly Does 'Widget' Mean?†

Your Questions Answered: Widgets

Advertising Age, March 17, 2008 — We're talking about small, fairly straightforward applications that can run on your desktop or online: floating clock faces, scoreboards, weather monitors and so on. Think of them as miniature, portable web experiences that can be installed on your computer or — increasingly — embedded in MySpace or Facebook pages, in personalized home pages such as iGoogle, or on blogs.

Category: New Media Marketing
Tag: Widgets

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