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FEB 2008

Mobile Search Is Finding Its Way

Everyone knows that online search is huge. Could mobile search match it, maybe even surpass it?

eMarketer, February 14, 2008 — Everyone has been talking about mobile search for years. But now talk is being replaced by action. The number and variety of searches on mobile phones jumped during the second half of 2007, causing eMarketer to raise its global mobile search revenue forecast up from $83 million in 2007 to $3.8 billion by 2012.

Category: Marketing

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