Marketing Factoids

  • Only 16 percent of consumers trust what they read on blogs source ›
  • Music sales in the United States will decline to $9.2 billion in 2013, from $10.1 billion this year. source ›
  • Acquiring a new customer costs about five to seven times as much as maintaining a profitable relationship with an existing customer source ›
  • more factoids ›
JAN 2008

Teens Primed for Mobile Social Networks

After-school trend: MySpace, by phone.

eMarketer, January 3, 2008 — More than six in 10 teens have mobile phones, according to a December 2006 study by the Pew Internet & American Life Project titled "Teens and Social Media."

Pew found that nearly three-quarters of teens have desktop-computer access, making them a tech-savvy demographic.

Category: New Media Marketing
Tags: Mobile, Social Networking, Youth Marketing

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