Marketing Factoids

  • Consumers ages 18 to 27 say they use the Internet nearly 13 hours a week, compared to viewing 10 hours of TV source ›
  • Online searches for the word "coupons" is up about 50% over the past 12 months source ›
  • 8% of those who are over the age of 65 use SMS, and 4% subscribe to social networks source ›
  • more factoids ›
DEC 2007

CMO Issues That Just Won't Die†

Advertising Age, December 18, 2007 — From Tenure to Green Marketing to Consumer Control — Expect More of the Same in '08

Category: Marketing Strategy
Tag: CMO

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