Marketing Factoids

  • Nearly six out of 10 Americans who use social media interact with companies on social media Websites source ›
  • 85% of social media users thought companies should interact with their consumers through social media, at least when needed source ›
  • Nearly four out of 10 online merchants surveyed used social networks source ›
  • more factoids ›
DEC 2007

Trends to Watch in 2008†

Plus Micro Trends That Will Affect America in 2008

Advertising Age, December 17, 2007 — The ANA's Bob Liodice looks at 10 trends marketers need to stay on top of, from surviving slowing growth, rising fuel costs and tightening credit to evolving compensation models.

Categories: Innovation, Brand Strategy, Marketing Strategy, Marketing Effectiveness
Tags: Brand Swarm, Digital media, Research

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