Marketing Factoids

  • Music sales in the United States will decline to $9.2 billion in 2013, from $10.1 billion this year. source ›
  • Acquiring a new customer costs about five to seven times as much as maintaining a profitable relationship with an existing customer source ›
  • Consumers ages 18 to 27 say they use the Internet nearly 13 hours a week, compared to viewing 10 hours of TV source ›
  • more factoids ›
DEC 2007

2008: Eco-Marketing To Take Front And Center Stage

MediaPost Publications, December 3, 2007 — NEXT YEAR, EXPECT TO SEE global marketers pitch consumers' inner ecologist. Sure, there are catalogues like Harmony and Gaia aimed at eco-minded consumers. But Chicago-based consultancy Mintel is predicting a raft of new products from mass-market companies.

Category: Marketing Strategy
Tag: Trends

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