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NOV 2007

HP's Cultural Revolution

To pick up the pace of innovation, the tech giant is betting on startups and injecting their DNA into its operations

BusinessWeek, November 15, 2007 — At Hewlett-Packard's (HPQ) Page Mill Road complex in Palo Alto, Calif., in the basement beneath the meticulously preserved offices of founders William Hewlett and David Packard, is a cavernous room that has the feel of a chaotic startup. Tables and chairs are strewn about and a giant, makeshift screen takes up an entire wall, even wrapping around a corner.

Category: Innovation
Tag: Hewlett Packard

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