Marketing Factoids

  • Fewer than 10% of the London Financial Times Stock Exchange Index companies have marketing directors on their boards source ›
  • Of those people that recently made consumer electronics purchases in a store, 80 percent visited the store's website first. - Nielsen Online survey source ›
  • V users watch more TV than before (127 hrs, 15 min per month) and also spend 9 percent more time using the internet (26 hrs, 26 min per month) than they did last year source ›
  • more factoids ›
JAN 2006

101 Dumbest Moments in Business

Business 2.0 Annual Roll Call Includes Companies Such as Google, Wal-Mart and JPMorgan Chase

Business 2.0, January 26, 2006 — Business 2.0's February issue features an annual roll call of the 101 Dumbest Moments in Business. This year's list even includes some brilliant companies: Google is on the list twice!

Category: Brand Blunders
Tags: Electronic Arts, Google, Morgan Stanley, Wal-Mart, Brand Extensions, Marketing Tactic

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