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OCT 2007

Makeup of Avon sellers has changed

The beauty company is attracting a growing number of male salespeople and offering more products for men.

Los Angeles Times, October 9, 2007 — -- This Avon rep wears a hard hat and carries a pile of company catalogs to his day job on a construction site, encouraging the men to buy their ladies a little something.

Perfume and lingerie are his top sellers. Oh, and he won't go a day without the women's wrinkle cream.

Meet Bobby McKinney. Your local Avon man.

Category: Marketing Strategy
Tags: Avon, Customer Experience, Marketing Strategy

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