Marketing Factoids

  • Only 16 percent of consumers trust what they read on blogs source ›
  • Music sales in the United States will decline to $9.2 billion in 2013, from $10.1 billion this year. source ›
  • Acquiring a new customer costs about five to seven times as much as maintaining a profitable relationship with an existing customer source ›
  • more factoids ›
SEP 2007

Beyond the 4Ps: The 5Ts of Marketing Operations

Marketing Profs, September 25, 2007 — CMOs of global companies are now confronted with unparalleled challenges—and opportunities

Category: Marketing Strategy
Tag: Marketing Operations

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