Marketing Factoids

  • Only 16 percent of consumers trust what they read on blogs source ›
  • Music sales in the United States will decline to $9.2 billion in 2013, from $10.1 billion this year. source ›
  • Acquiring a new customer costs about five to seven times as much as maintaining a profitable relationship with an existing customer source ›
  • more factoids ›
SEP 2007

What Web Marketers Should Know About Twitter

Marketing Profs, September 20, 2007 — If you're responsible for the direction of the online strategies for your company or organization, you've probably been hearing buzz about Twitter, a next-generation instant messaging tool. Even if you're new to Twitter, this will—by linking to resources and providing a starting point for your strategy—serve as a guide to educate you and help you make a decision.

Category: New Media Marketing
Tags: Twitter, Interactive Marketing, Social Networking

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