AUG
2007
Google Aims to Make YouTube Profitable With Ads
New York Times, August 22, 2007 — Ever since Google bought YouTube last November, it has avoided cluttering the site and the video clips themselves with ads, for fear of alienating its audience. The strategy helped cement YouTube’s position as the largest video Web site but didn’t do much to justify YouTube’s $1.65 billion price tag.
Category: New Media Marketing


